Our 2012 conference brought together more than 500 business professionals to gain knowledge and network. View the video to learn the value of this event.

Director’s Blog»

Katherine V. Smith, Executive Director

Corporate citizenship requires demonstrations of courage and conscience

Our 2012 conference was a terrific opportunity to hear many points of view on the practice of corporate citizenship. Terrific committed leaders of corporate citizenship practice from around the world representing some of the most well-respected companies of our time shared their insights. A couple of thoughts presented by our main stage speakers have stuck [...] Read more »

Center News & Features»

Texas Instruments initiative helps Girl Scouts see STEM careers in their future

By Sharon Gillis | Marking the 100th year since the organizations founding, Girl Scouts has declared 2012 the Year of the Girl. In an initiative that focuses on the future for girls, Texas Instruments recently partnered with Girl Scouts ... Read more »

CEMEX lays solid foundation to address need for affordable housing

By Sharon Gillis | CEMEX has a rich history of improving the well-being of those it serves with efforts to pursue innovative industry solutions. In keeping with this legacy, CEMEX has under taken a global affordable housing initiative that ... Read more »

Making the investment in healthy people, healthy planet and healthy performance

By Catherine McGlown, Corporate Communications Consultant, Corporate Social Responsibility, Humana | Corporations today are obliged to go beyond delivering business results. They should also improve the quality of life of their employees, their communities and society at large – and report out on this progress. This ... Read more »

2012 Conference: Corporate citizenship professionals urged to be ‘indispensable connectors’

By Tim Wilson, Editor & Writer, Boston College Center | In reflecting on the theme of the 2012 International Corporate Citizenship Conference, Corporate Citizenship: Managing Many Environments, Katherine V. Smith, executive director of the Center for Corporate Citizenship, advised conference attendees that the business, social ... Read more »

Knowledge@Work»

How to embed sustainability into the business enterprise

By Susan Arnot Heaney, Executive Director, Corporate Responsibility, Avon Products, Inc.
For consumer products companies like Avon, there is often a quick assumption that sustainability will focus on the products themselves – products that are green, organic, natural or similar designations. But at Avon, and many peer companies, the sustainability imperative is embedded organically (no pun!) into the business enterprise, with a commitment to identify and leverage sustainable opportunities in the processes required to develop, create and deliver products to the consumer. Read more.

Research Briefs

Research briefs are summaries of recent or seminal research findings that offer insights and tools to efficiently access and apply knowledge accumulated from corporate practice and the academy. Only members receive full research briefs; below is a sampling from our latest issue. Learn more.

Does it pay to be good? It doesn’t hurt and it just might help

This meta-analysis of more than 200 studies looked at the link between corporate social performance and corporate financial performance. Researchers found a link between positive corporate social performance and small but positive financial performance effects. It also found no evidence that corporate social performance diminishes financial performance. Read more.

How employee satisfaction contributes to financial performance

A researcher examined the connection between employee satisfaction and financial performance and found a positive correlation. The study highlights the need to understand how to best motivate and retain employees in order to derive value from a stable employee base. Read more.

Effective cause marketing requires understanding of socially conscious consumers

Through an online survey of 28,000 people from 56 countries, researchers examined preferences of the socially conscious consumer. Study results reveal the importance of selecting the most effective communication channels and matching cause marketing efforts to the issues that appeal to socially conscious consumers. Read more.

Media Monitor

These news items are a sampling from last week’s Media Monitor member email. This benefit of Center membership helps readers stay informed of trends and developments influencing corporate citizenship practice. Learn more.

Declining employee loyalty: A casualty of the new workplace

If loyalty is defined as being faithful to a cause, ideal, custom, institution or product, then there seems to be a certain amount of infidelity in the workplace these days. Consider some recent studies: MetLife’s 10th annual survey of employee benefits, trends and attitudes released in March puts employee loyalty at a seven-year low. Time

How top employers say 'we love moms'

More women are working outside the home than ever. If you're looking for ways to retain top talent, consider these ideas for supporting working moms. Entrepreneur

Opinion: The human disaster of unemployment

Millions of workers have been disconnected from the work force. If they are not reconnected, the costs to them and to society will be grim. New York Times

In Good Company»

The Center is where the world’s most respected companies unite rather than compete.

Upcoming Courses

May 2012

May 23: Redesigning Your Employee Volunteer Programs for Value & Impact - Columbus, Columbus, OH

June 2012

Jun 20: Directors' Intensive Program on Corporate Governance, Boston, MA

September 2012

Sep 19-21: Creating a 21st Century Approach to Corporate Giving, New Orleans, LA

October 2012

Oct 15-19: Corporate Citizenship Management Academy, Boston, MA