The Boston College Center for Corporate Citizenship is a membership based research organization. We work with global corporations to help them define, plan and operationalize their corporate citizenship. Our goal is to help business leverage its social, economic and human assets to ensure both its success and a more just and sustainable world.

CENTER NEWS

Spring Fever by Bradley K. Googins, Ph.D., Executive Director, Boston College Center for Corporate Citizenship For me spring fever consists of getting up to the cabin in Maine, Opening Day for the Red Sox, and launching our annual conference, which this year was held in Boston. Read more.

2008 Conference Materials Now Available Keynote videos, breakout presentations and other materials are now available to Center members and conference attendees in our Post-conference Portal. Read more.

Notes from a Conference by Melissa Tritter We asked a participant to provide her perspective on the Boston College Center conference. Her primary conclusion: so much to learn, so little time. Read more.

The Toyota Way to Sustainability by Susan Thomas It took three people from convening sponsor Toyota to tell the company's corporate citizenship story at the conference, because their focus on sustainability cuts across the entire company. Read more.

Stick With This Advice and Your Idea Will Find Success by Tim Wilson Whether it’s politics, medicine or corporate citizenship, there’s no shortage of people who believe they have an absolutely brilliant idea. The trick is convincing someone else of the brilliance and making the idea persist to the point it can change behavior. Or, as keynote Chip Heath says: making the idea stick. Read more.

When it Comes to Corporate Citizenship, Being Expressive Pays by Cynthia M. Phoel Citizenship initiatives are a powerful way for companies to build their reputation and to realize a payoff - but only when people know about them, said conference keynote Charles Fombrun. Read more.

When is a Cell Phone Like a Cow? by Peggy Connolly Based on micro-credit schemes that typically allow women to borrow small amounts of money to buy such things as milking cows to earn a living, the Grameenphone enterprise replaces the cow with a phone. Read more.

Corporate Citizenship Assessment Tool Unveiled at Conference Based on the Center's Corporate Citizenship Management Framework, the Assessment Tool provides a quick assessment of how well corporate citizenship is integrated into a company's management systems and practices. Read more.

Americans Misunderstand Environmental Marketing Messages Americans misunderstand key phrases commonly used in environmental marketing and advertising, finds a new survey from the Boston College Center and Cone LLC, giving products a greater environmental halo than they deserve and creating a growing risk of backlash. Read more.

Check Your Calendar: Center Announces 2008-2009 Executive Education Schedule Registration is now open for 26 new executive education opportunities recently posted to the Center’s web site. Read more.

Creating a Comprehensive Corporate Citizenship Strategy May 14-16; Portland Enhancing Your Strategic Philanthropy Program May 14-16; Portland Enhancing and Improving Your Employee Volunteer Program   Jun 18-20; Boston Measuring the Social and Business Impact of Community Involvement  Jun 18-20; Boston More Events...