Corporate-Community Partnerships: What Makes Them Work, Why They Fail
(2.5 days, 3 Credits)  

Day One

• Introductions 
• Defining Partnership and its placement in CSR
• Why Bother with Partnerships: Strategic Benefits
• What partnerships offer business
• The role of partnerships in community involvement plans
• What partnerships offer nonprofit causes and organizations
• Practice and Possibilities: Research Findings on Today’s Partnerships
• Lessons learned from the field
• The future of partnerships
• The Nonprofit Reality:  Guest Speaker on Working Effectively with Nonprofits
• Getting Started: Analyzing Our Own Constraint and Possibilities
• Completing an assessment tool
• Exploring options

Day Two

• Achieving Readiness for Strategic Partnerships
• Putting practices, policies and systems in place that help ensure success
• Building Strategic Partnerships
• Looking for all the right things in partners
• Building the relationships
• Structuring the agreement
• A Best Practice: Guest Speaker Presents How One Company Succeeded
• Understanding Nonprofit Organizations
• Values
• Culture
• Working Context
• Adjusting the Partnership
• Evaluating processes and results
• Fine tuning partnerships
• Evolving partnerships to the next level
• Ending partnerships

Day Three

• Avoiding Pitfalls
• Common causes of failure
• Detecting and remedying problems early
• Putting it all Together
• Addressing remaining barriers to progress
• Polishing our plans
• Wrap Up

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