Agenda: Evaluation and Measurement

Day One – Getting Started – Why and How to Evaluate
Focus: Understanding the drivers for program evaluation and the overall evaluation process

• The key concepts of program evaluation
• Introduction and overview of the steps in the evaluation process
• Determining program goals and objectives
• Applying the first critical steps in the evaluation process
• Using service mapping as an evaluation tool – Team Activity
  

Day Two – Applying Program Evaluation Tools
Focus: Understanding and applying evaluation tools to measure critical program outcomes and impacts

• Selecting appropriate tools and research methods
• Evaluating impacts on Human Resources
• Measuring relationship building
• Evaluating impact on corporate reputation, branding and marketing
• Conducting a program cost-benefit analysis
  

Day Three – Evaluating Program Performance and Importance
Focus: Introduce tools to evaluate individual program performance and compare program effectiveness

• Applying the Importance-Performance Analysis and the Portfolio Analysis to community involvement programs
• Using the Standards of Excellence Diagnostic Tool
• Wrap-up and next steps
  

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