Center for Corporate Citizenship Conferences and Events
|
Lead & Learn Summaries
|
FedEx
Two key takeaways emerged from a Lead and Learn session with FedEx and their partner the Salvation Army at the 2012 International Corporate Citizenship Conference. 1) Build relationships: Always steward the relationships you have with NGO partners. By listening to their needs first, the company will be better positioned to provide the most useful services and information. 2) Build resilience: Promote resilience and pre-disaster preparedness through programs that build community capacity. By focusing on long-term relief, companies can reduce drop-off and cultivate better, more sustainable customers.
|
|
MasterCard
MasterCard is a successful technology company. Grameen is a microfinance and technology provider to the poorest of the poor in hard-to-reach rural areas. What do they have to offer one another? Apparently, quite a lot. Partnerships are successful when each partner can both provide and derive value in a way that each could not do alone. As Patricia Devereux, group head of MasterCard International's Corporate Philanthropy and Citizenship division, pointed out, there's never enough money to solve the world's problems.
|
|
Suncor
The combination of two entities is often referred to as synergistic when the result is greater than the sum of its parts, such as in a corporate merger. In a Lead and Learn session, Suncor shared the story of what that meant for two strong community involvement programs.
|
|
US Airways
As corporate citizenship continues to play a more prominent role in companies, so does the complexity of the organization’s involvement with its various corporate citizenship efforts. For US Airways, corporate citizenship is housed in community relations and diversity, represented by Kelly Balthazor, director of community relations for US Airways, Samuel Wolo, director of diversity and Inclusion, and Mitch Grant, manager of inclusion, in a Lead and Learn session at the 2012 International Corporate Citizenship Conference.
|
|
|
|
